Square Enix makes Life is Strange-inspired campaign to support anti-bullying

Life is Strange is no stranger to the theme of bullying as it’s been played a role big and small in every episode with Max (the protagonist) having to combat it many times within the game.

Because of this, Square Enix has collaborated with Parent Advocacy Coalition for Educational Rights (PACER) to start up an anti-bullying charity function. From now until January 19th 2016, for each tweet that uses the Life is Strange-themed “#EverydayHeroes”, the company will donate towards PACER’s National Bullying Prevention Center.

Interesting trivia to note: Everyday Heroes in Life is Strange is a photo competition for contestants to submit one picture that represents either themselves or others in a heroic action.

You can learn more about this charity run by watching the video below or head over to their official site. The video shows off fairly big spoilers from Life is Strange. You have been warned.

Source: Square Enix


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